Tuesday 13 October 13:30–14:30

RTD Reimagined: Where the Category Goes Next

Name: RTD Reimagined: Where the Category Goes Next
Start: 2026-10-13T11:30:00.000Z
End: 2026-10-13T12:30:00.000Z
Location: Bar Convent Berlin (Messe)

Bar Convent Berlin (Messe)

Messedamm 22, 14055 Berlin

Type: talk

Park Street University. With Graeme Loudon (Global On-Premise Insights Lead, NIQ), Ben Iravani (Founder & CEO, Whitebox Cocktails), Spiros Malandrakis (Global Head of Insights - Alcoholic Drinks, Euromonitor International). Session on where RTD demand is heading, which formats have stalled, and how independents and major companies are investing in the category. BCB ticket required.

See the post Calendar

via Bar Convent Berlin (Messe)

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